《野外長征》是『野外動向』一年一度的跨境體驗活動。這項活動目的為帶領參加者學習領略和愛護大自然、應付來自野外的挑戰、關懷社區；同時配合一連串大型宣傳項目，將這份非凡的個人經歷及當中豐富的意義推廣給大眾。

《野外長征》完全體現出商界和企業社會責任，通過『野外動向』的專業及網絡帶出服務社群的正面訊息。

《野外長征》代表著兩個意義：

- 感受大自然的力量；
- 身體力行體驗長征的精神

兩句簡單的口號讓大眾了解該項活動理念，並籌集資源為中國及世界上偏遠地區的社群提供教育資源。希望可以將商業與慈善兩者連繫一起達致多羸效果：

- 愛護自然、關懷社群 Love for Nature、Care for Community
- 為中國及世界各偏遠地區的社群提供教育資源

在教育層面，我們藉著舉辦不同的活動，讓香港、澳門和廣東三地的學生能夠加深認識及學習有關重要的全球環境議題。

在公眾層面，透過展覽會及媒體廣泛的報導，致力引起大眾對這些議題的關注。

在專業層面，我們會與不同機構的合作，加強宣傳可持續發展的實踐，例如發展謹慎計劃的生態旅遊項目及舉辦可持續旅遊課程等。

「野外長征」是一個別開生面的旅程，到特定的地區進行考察及體驗。參加者可探索驚人的自然奇觀，探訪及身體力行服務當地社區，並了解全球環境議題對那些地區的影響，藉此得到非凡的經驗及體會。

Mighty Rovers® is an annual CSR (corporate social responsibility) programme launched by 野外動向 HK Discovery.

The Programme embodies commitment in nature conservation, wilderness challenge and care for humanity. At the same time, proceeds from Mighty Rovers® will go towards conservation projects as well as improvement of education resources and opportunities for disadvantaged areas of China and around the world.

Mighty Rovers® involves territory – wide and regional activities and campaigns.

On the educational level, there are activities for students of Hong Kong, Macau and Guangdong to learn about the key global environmental issues.

On the public level, we aim at arousing public awareness towards these issues through exhibitions and massive media coverage.

On the professional level, we are working with different industries to disseminate sustainable practices, such as development of scrupulous, sustainable eco-tourism programmes.

For an extraordinary experience, there is even an expedition to the designated area where participants see for themselves the stunning natural wonders, visit and service a local community, and how global environment issues are affecting these areas.